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Yes, We Built It!

Originally called Brookhaven Sporting Goods, EFootwear has been a Delaware County fixture since 1982. With a lot of savings along with a lot of dreams, John Elison, Sr. opened a little "hole in the wall" sneaker store on Dutton Mill Road. Working full time for Conrail, John worked nights and weekends selling sneakers at discounted prices. Having four active children who were heavily involved in sports, John saw a need for reasonably-priced athletic footwear.

In the beginning, it was tough for John and his wife Theresa, who helped out when she could and still does the bookkeeping to this day. The little "sneaker store" as it came to be known by area residents was minimal inside and out. A fresh coat of paint, a patchwork of remnant carpeting on the floor and wooden shelves built by John himself was all there was to the store, but it worked! His philosophy was simple… buy the building cheap, fix it up to be functional, not fancy and sell good shoes cheap. With his savings, he bought the building, fixed it up himself and worked it by himself. There were no loans taken out and certainly no government help to get him started. His philosophy along with his determination and hard work paid off.

Working together, John and Theresa were able to put four children through Catholic School and help send their three sons to private colleges where they all earned degrees. As their sons grew, they became Brookhaven Sporting Goods' first employees, working part time. Eventually, all three sons went into the business and helped it evolve and grow. Changing the name from Brookhaven Sporting Goods to EFootwear around 1996 and purchasing the old Brookhaven Fire House in 2008, the business has grown by leaps and bounds. Today, EFootwear runs a successful Team Sales Division with sales high enough to make them one of Nike and UnderArmour's biggest Team Dealers on the East Coast.

They also have a very successful internet site which continues to grow in popularity. Fitness Magazine named EFootwear.com one of the best internet sites for great shoes at a great price. The new building also houses a small outlet center. Last, but not least is that little "hole in the wall" store on Dutton Mill Rd. which continues to sell sneakers as well as work boots and athletic flip flops and sandals. The inside is a little nicer these days, but the philosophy is still the same because it still works!

"Great shoe very competitively priced; snug fit as expected; prompt delivery... all good!
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"Shoes were perfect and arrived sooner than expected.
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"That is great service and why I love dealing with your company!
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"I received my order 2 days earlier than I expected. Order was correct. I loved dealing with your company and will continue to buy from you. Thank You!!!!!!!!!!!
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"Great service. Had to return the shoes because they did not fit. Great service with the return.
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"Dear eFootwear, I got my shoes in the mail today. Aside from how excited I was to get my new shoes in the mail, also inside was a small gift and a note saying thank you for your service. No other company has ever taken the time to do such a kind...
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"I recently ordered a pair of Jordans from Efootwear.com. They were hard to find - and the price was great! I received the order in two days! Awesome service and selection! I will recommend this business to my friends and anyone looking for a good...
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"Best pair of shoes I have ever owned. I've had new balances in the past and they didn't seem to last like they used to. So I decided to try ASICS. I can honestly say I absolutely love them. Straight out of the box they felt fantastic and I didn't...
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"You guys ROCK! I cannot believe my new kicks - I'd looked everywhere and this is just the very best place at killer prices. To be honest I bought the Saucony Hurricanes and held my breath: I'd ordered things from other places and they just do a...
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"HI EFOOTWEAR, I WANT TO COMMEND YOUR EXCELLENT SERVICE, GREAT PRICES AND PROMPT DELIVERY. ALSO JOHN ELISON FROM CUST. SERVICE WAS FRIENDLY, INFORMATIVE AND VERY HELPFUL. I HAD TROUBLE TRYING TO TRACK MY DELIVERY. I SENT JOHN A MESSAGE AND HE...
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Amazon Rated 4.9 out of 5 Stars!

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